We were born in 1993…
With the dream of delivering world-class experiences.
And we haven’t stopped dreaming since.
From launching the Premier League with Carling to winning the nationwide Shell Livewire Significant Progress Award to exceeding £15m group turnover, we’re proud of every milestone we’ve achieved over the years.
iD reaches largest ever headcount amidst 200%+ growth…
iD launches international expansion across EU
iD launches specialist Retail agency, Agile Retail, and specialist Pop Up division, the only two such divisions in the UK
Marcus Fox was appointed as the Group Managing Director. Marcus has led retail businesses at both enterprise and scale – up level over the last ten years, including as a senior leader in Sainsburys E Commerce for over 5 years.
iD re-launches focusing on commercially effective ‘brand experiences worth paying for'
Group turnover exceeds 15m. Auditions was launched as the new way to recruit high quality brand ambassadors
iD started working with Nespresso – core demo team across UK iD launch East Village – London’s newest neighbourhood at the Olympic Park, Stratford
iD Experiential – The start of working with Britvic - multi brand experiential activation
The Paul’s launched Brandspace – the UK’s first shopping mall commercialisation agency
iD wins nationwide Shell Livewire Significant progress award
We re-branded as iD Live Brand Experience as the experiential sector evolved. Our Sales Director at the time woke up on the roof of a hotel at 4pm on the hottest day of the year and was hospitalised with a burnt face!
iD relocated to Highgate Studios in Kentish Town. The agency now offered further services including creative, design, production and staffing
We provided the half time entertainment at Wembley for the League Cup Final, watched by millions around the world
We launched the Premier League with Carling Darlings
The Paul’s launched ‘iD Promotions’ from the Business Design centre, Islington, with a £2k loan and a dream of dominating the staffing industry
Founders Paul E and Paul S met at Kingston University
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We're owned and led by some of the best minds in the business
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